BPOs Promoting Inbound Call Center Services to Gain Competitive Edge

The global outsourcing industry has witnessed tenfold growth in the last few years. Cost reduction, speeding-up business processes, providing flexibility to the companies by converting their fixed costs to variable outlays, and enabling businesses to focus on their core functions.

Why Companies are Outsourcing to India

Business process outsourcing units are capable of escalating a company’s revenue and business performance. Indian inbound call centers are globally admired for catering various business requirements. Whether it is customer support, product information requests, or technical helpdesk support, toll free services, and inquiry handling services, a service vendor provides them all.

Most of the small and medium size business lack resources and area to have an in-house set-up for a team to efficiently handle user queries. It for this reason, companies outsource such tasks to the third party service providers. By hiring such services, companies can leverage:    

Client Satisfaction: With the rising competition, companies are increasingly looking for ways to achieve high satisfaction levels. The consumers, today, are more willing to purchase products/services that provide regular and timely support. Hence, companies hire firm/s that provides round the clock support to their users, irrespective of the time and geographical differences.

Prompt Query Resolution: Many companies and managers are procuring outsourcing services to promptly answer consumer questions, complaints, and concerns, as well as to help them in timely solving their issues. In this way, the companies can focus on their mission critical business tasks that promote their sales and revenue.

Customer Retention: An inbound contact center, as compared to an outbound call center, can help companies to improve and strengthen their brand image in the market by promptly responding to the user queries and improving their satisfaction levels. It is highly important for an organization to build customer trust, and for this, they need to understand their behavior and purchasing patterns in a better way.

24*7 Tech Support: The contact centers provide around the clock technical support irrespective of the time zones and geographical locations. This ensures that no customer calls are missed by the businesses. 

To conclude, offering superior inbound client support promises businesses to gain a competitive edge over their competitors. It further acts as a new marketing platform for the established BPO units to retain their position as a leading outsourcing destination worldwide.